What exactly do we do for a restaurant on delivery apps?
On Glovo, Bolt Food, Wolt or Tazz, a good restaurant can end up on page five. The wrong photo, the wrong price or the wrong promotion and the orders simply do not come. We rebuild your menu on each platform: names, descriptions, product order and channel-specific prices. We shoot product photos that sell on a phone screen and plan campaigns around each platform's calendar.
Every week you get a report built on orders, per platform and per location, and the next menu, price or promotion changes come from it. We do not report impressions and likes, because they do not pay the rent. If something is not working, we tell you plainly and change the plan.
What results have our clients seen?
The biggest jump came from a client with 8 restaurants, who grew from 80,000 to 850,000 lei a month. We say it carefully: that is one client's result, not the average across all 30. Every restaurant starts from a different place, with a different menu, different prices and a different kitchen. What we can promise is the method, not the number, and an honest report on what works and what does not.
We tested it on our own brand too: Lunch Dealzz
Lunch Dealzz is our own virtual lunch brand, cooked in another brand's kitchens and sold on Bolt, Wolt and Tazz. It ran for about a year and a half in 4 Bucharest locations, Basarab, Piața Muncii, Militari and Mihai Bravu, with 500 to 1,000 orders. We did the concept, the brandbook, channel-priced menus and the creatives. That is how we know from the inside how a menu behaves on each platform.
Why does an operations background matter?
ZED-ZEN's founder has spent over 10 years in hospitality and has owned two cafés. The team has 6+ years of hands-on operations across 30+ locations. A promotion that brings orders but jams the kitchen at lunch is not a win. When we suggest a menu or price change, we also think about stock, prep time and the margin left after the platform's commission.
Frequently asked questions
How much does delivery marketing for restaurants cost?
We do not publish a fixed price for delivery marketing. It depends on how many locations and platforms you have and how much of the menu needs rebuilding. We set it after a short call where we look at your accounts together.
Do you guarantee a specific increase in orders?
No. Nobody honest can guarantee a number, because the result also depends on the food, the kitchen and the platform. We guarantee the method: a rebuilt menu, good photos, planned promotions and a weekly order report we use together to decide the next steps.
Which delivery platforms do you work on?
We have worked on Glovo, Bolt Food, Wolt and Tazz. We build the menu separately on each one, because the rules, customers and commissions differ. We also ran a delivery marketing workshop together with Glovo.
Do you only work with restaurants in Bucharest?
Our 30 delivery marketing clients so far have been in Bucharest, where we are based. The platforms work the same way in other cities, so we are happy to talk about projects outside Bucharest too.
Can you also build my own ordering website?
Yes. We build restaurant websites from 1,500 RON, and the online ordering package with cart, checkout and payments starts from 2,200 RON. Your own site helps move some loyal customers off the aggregators, where you pay a commission on every order.
